1.
Nitima Aungatichart, Aya Fukushige, Mayuree Aryupong. Mediating Role of Consumer Identity between Factors Influencing Purchase Intention and Actual Behavior in Organic Food Consumption in Thailand. JESPK [Internet]. 2020 Jun. 30 [cited 2026 May 30];14(2):424-49. Available from: http://jes.ac.pk/index.php/jes/article/view/172