1.
Muhammad Sheeraz, Aamir Khan Khattak, Shahid Mahmood, Nadeem Iqbal. Mediation of Attitude toward Brand on the Relationship between Service Brand Credibility and Purchase Intentions. JESPK. 2016;10(1):149-163. Accessed November 1, 2026. https://jes.ac.pk/index.php/jes/article/view/384