Islamic Branding and Brand Resonance: A Multi-Group Analysis of Malaysia & Pakistan. Pakistan Journal of Commerce and Social Sciences (ISSN 1997-8553), [S. l.], v. 19, n. 2, p. 226, 2025. Disponível em: https://jes.ac.pk/index.php/jes/article/view/10. Acesso em: 12 sep. 2025.