MUHAMMAD SHEERAZ; FAISAL QADEER; MIRHA MASOOD; IMRAN HAMEED. Self-Congruence Facets and Emotional Brand Attachment: The Role of Product Involvement and Product Type. Pakistan Journal of Commerce and Social Sciences, [S. l.], v. 12, n. 2, p. 598–616, 2018. Disponível em: https://jes.ac.pk/index.php/jes/article/view/268. Acesso em: 2 nov. 2026.