Role of Service Quality and Customer Satisfaction in Firms Performance: Evidence from Pakistan Hotel Industry. Pakistan Journal of Commerce and Social Sciences (ISSN 1997-8553), [S. l.], v. 12, n. 1, p. 167–182, 2018. Disponível em: https://jes.ac.pk/index.php/jes/article/view/282. Acesso em: 14 oct. 2025.