SAMEENI, Maleeha Shahid; IMRAN, Zara; QADEER, Faisal; SHAHID, Sana. When Artificial Intelligence (AI) Becomes Part of the Message: AI Disclosure and the Signaling Value of Social Media Influencer Reputation. Pakistan Journal of Commerce and Social Sciences, [S. l.], v. 20, n. 3, p. 696–722, 2026. DOI: 10.64534/4xje7w70. Disponível em: https://jes.ac.pk/index.php/jes/article/view/690. Acesso em: 10 oct. 2026.