Syed Muhammad Minhal Raza Zaidi (2019) “The Influence of Consumption Values on Green Purchase Intention: A Moderated Mediation of Greenwash Perceptions and Green Trust”, Pakistan Journal of Commerce and Social Sciences, 13(4), pp. 826–848. Available at: https://jes.ac.pk/index.php/jes/article/view/196 (Accessed: 14 August 2026).